FCA - Press Release Rubric

Press Release Rubric||~ Categories ||~ Level 1
(50 - 59%) ||~ Level 2
(60 - 69%) ||~ Level 3
(70 - 79%) ||~ Level 4
(80 - 100%) ||

Knowledge and Understanding Use of processing skills for press release - determine whether the ideas and information gathered are relevant to the topic, accurate, complete, and appropriately meet the requirements of the writing task (WR1.02E)	- uses processing skills for press release, for example determine whether the ideas and information gathered are relevant to the topic, accurate, complete, and appropriately meet the requirements of the writing task, with limited effectiveness	- uses processing skills for press release, for example determine whether the ideas and information gathered are relevant to the topic, accurate, complete, and appropriately meet the requirements of the writing task, with some effectiveness	- uses processing skills for press release, for example determine whether the ideas and information gathered are relevant to the topic, accurate, complete, and appropriately meet the requirements of the writing task, with considerable effectiveness	- uses processing skills for press release, for example determine whether the ideas and information gathered are relevant to the topic, accurate, complete, and appropriately meet the requirements of the writing task, with a high degree of effectiveness
Knowledge and Understanding Use of planning skills for press release - identify, sort, and order main ideas and supporting details for writing tasks, using a variety of strategies and organizational patterns suited to the press release (WR1.04E)	- uses planning skills for press release, for example identify, sort, and order main ideas and supporting details for writing tasks, using a variety of strategies and organizational patterns suited to the press release, with limited effectiveness	- uses planning skills for press release, for example identify, sort, and order main ideas and supporting details for writing tasks, using a variety of strategies and organizational patterns suited to the press release, with some effectiveness	- uses planning skills for press release, for example identify, sort, and order main ideas and supporting details for writing tasks, using a variety of strategies and organizational patterns suited to the press release, with considerable effectiveness	- uses planning skills for press release, for example identify, sort, and order main ideas and supporting details for writing tasks, using a variety of strategies and organizational patterns suited to the press release, with a high degree of effectiveness
Thinking Use of critical/creative thinking processes for press release - establish a distinctive voice in their writing, modifying language and tone skilfully to suit the form, audience, and purpose for writing (WR3.06E)	- uses critical/creative thinking processes for press release, for example establish a distinctive voice in their writing, modifying language and tone skilfully to suit the form, audience, and purpose for writing, with limited effectiveness	- uses critical/creative thinking processes for press release, for example establish a distinctive voice in their writing, modifying language and tone skilfully to suit the form, audience, and purpose for writing, with some effectiveness	- uses critical/creative thinking processes for press release, for example establish a distinctive voice in their writing, modifying language and tone skilfully to suit the form, audience, and purpose for writing, with considerable effectiveness	- uses critical/creative thinking processes for press release, for example establish a distinctive voice in their writing, modifying language and tone skilfully to suit the form, audience, and purpose for writing, with a high degree of effectiveness
Application Use of conventions in press release such as spelling, punctuation, grammar and sentence structures. (WR3.04E)	- uses conventions in press release such as spelling, punctuation, grammar and sentence structures with limited effectiveness	- uses conventions in press release such as spelling, punctuation, grammar and sentence structures with some effectiveness	- uses conventions in press release such as spelling, punctuation, grammar and sentence structures with considerable effectiveness	- uses conventions in press release such as spelling, punctuation, grammar and sentence structures with a high degree of effectiveness
Communication Communication for different audiences and purposes in press release - use appropriate descriptive and evocative words, phrases, and expressions to make their writing clear, vivid, and interesting for their intended audience (MS3.04E)	- communicates for different audiences and purposes in press release, for example use appropriate descriptive and evocative words, phrases, and expressions to make their writing clear, vivid, and interesting for their intended audience, with limited effectiveness	- communicates for different audiences and purposes in press release, for example use appropriate descriptive and evocative words, phrases, and expressions to make their writing clear, vivid, and interesting for their intended audience, with some effectiveness	- communicates for different audiences and purposes in press release, for example use appropriate descriptive and evocative words, phrases, and expressions to make their writing clear, vivid, and interesting for their intended audience, with considerable effectiveness	- communicates for different audiences and purposes in press release, for example use appropriate descriptive and evocative words, phrases, and expressions to make their writing clear, vivid, and interesting for their intended audience, with a high degree of effectiveness